Understanding Value Proposition

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Understanding Value Proposition
When you create and sell an ebook, one of the most important concepts to understand from a marketing perspective is the ‘value proposition’. This is what will provide the ‘point’ behind your book and what will motivate people to want to buy it and you’ll need to have this in mind from the very start […]
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Unusual Ebook Marketing Strategies

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Unusual Ebook Marketing Strategies
The conventional way to sell an ebook is simply to create a sales page and then do everything you can to get people to land there. The page will be built specifically to promote the book and every image and every piece of text will be devised to increase your conversions. There will be zero […]
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Alternative Ways to Publish Your Ebook

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Alternative Ways to Publish Your Ebook
Creating an ebook allows you to sell a product that has zero overheads and that is entirely profit margin. In other words, you can sell an ebook without having to worry about printing costs, delivery or anything else. There is no ‘COGS’ (Cost of Goods Sold) and as such, you can stand to earn a […]
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How to Work With a Freelance Ebook Writer

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How to Work With a Freelance Ebook Writer
If you want to make money from an ebook but you don’t know the first thing about writing engaging content, then one of the very best things you can do is to hire a freelancer. This way, you’ll be able to create a book that reads professionally without going mad trying to force yourself to […]
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How to Make Your Ebook Exciting

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How to Make Your Ebook Exciting
When creating your ebook, it’s important that you approach it with the right attitude. A lot of marketers, business owners and writers will think of an ebook as an opportunity to make something cheaply and easily that they can sell. This is a tried and tested formula and all they have to do to make […]
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How to Format Your Ebook

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How to Format Your Ebook
When you create your ebook it’s important to view this as a product. This is not just a large Word document that you can sell – it should be something beautiful that people will love to flick through and that will feel premium and special. That’s how you get the emotional reaction for your product […]
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How to Find Your Writing Style

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How to Find Your Writing Style
If you’re going to create an ebook, then of course you’re going to need to handle rather a lot of writing. Ebooks are typically at least 10,000 words and anything extra on top of that should be considered a bonus. The problem is that many of us aren’t quite Shakespeare and don’t have a lot […]
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How to Edit Your Ebook

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How to Edit Your Ebook
You’ve done it! 20 days of constant writing and you’ve polished off a whopping 10,000 word ebook. It has pictures, it has headings and overall you couldn’t be more pleased with what you’ve created. You’re done. Except you’re not. Writing an ebook is not enough you see. If you’re going to make something that will […]
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Create Stunning Ebook Images

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Create Stunning Ebook Images
An ebook is not just a collection of words. If you have created a great product, then your ebook should also be adorned with stunning images inside and should have an eye grabbing cover as well. This is what will make your book stand out in images and it will help to ensure your buyers […]
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How to Beat Ebook Writer’s Block

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How to Beat Ebook Writer’s Block
One of the worst challenges you’ll face when trying to create an ebook is the dreaded writers’ block. This is the feeling you get when you stare at a completely blank page and have no idea what to write. Nothing you can think of seems like a good way to start your book and you […]
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