Why You Should Use Promotional Gifts

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Why You Should Use Promotional Gifts
Using promotional gifts is a fantastic method for strengthening your brand and offers an incredible ROI for those bloggers and business owners willing to make a small upfront investment. Here we will look at why this is such a powerful and multifaceted strategy and at how you can ensure you get the most from it. […]
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Top Branding Mistakes

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Top Branding Mistakes
Creating a consistent brand for an online business is a highly effective way to get more customers and clients, to increase awareness of your organization and to generally propel yourself to new heights. Having a strong brand will create many more opportunities for you and will mean that every aspect of your business helps to […]
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The Benefits of Using Your Own Name

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The Benefits of Using Your Own Name
When it comes to creating a brand for a blog or a website you will have a ton of different options regarding how you want to approach the process. One of the biggest decisions you will have to make though is whether you intend to include yourself as a key part of your branding. Are […]
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How You Can Help Your Customers to Get to Know You

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How You Can Help Your Customers to Get to Know You
If you are trying to build a personal brand in order to build trust and authority in your niche, then one vital strategy is to try and get to a point where your visitors feel as though they know you. This way, they will be far more likely to trust your future posts and far […]
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How to Use Content Marketing to Become an Authority in Your Niche

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How to Use Content Marketing to Become an Authority in Your Niche
Once you’ve created a brand for yourself, the next job is to start making that brand worth something by creating a reputation around it that will encourage people to seek you out and to order more of your products and services. The idea here is to build your brand to the point where people consider […]
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How to Make the Most of Your Logo

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How to Make the Most of Your Logo
If you have a website or blog and you don’t have a great logo that you’re proud of, then fixing this should be your number one priority. Having a great logo is crucial not only so that your site looks great but also so that you can create new marketing opportunities, form more of an […]
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How to Increase Brand Loyalty

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How to Increase Brand Loyalty
Creating a brand is not just about getting more people to see your site and creating more opportunities to market your business. Another important reason to have a brand is so that you can bring your customers back and so that you can leverage the good experiences they’ve had with you in the past in […]
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How to Embody Your Brand and Become a Role Model

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How to Embody Your Brand and Become a Role Model
When it comes to creating a brand online for a blog or website, many people will build that blog around themselves. In other words, if you look at the likes of Tim Ferriss, Pat Flynn, Elliot Hulse, the Hodge Twins or other big bloggers, you will see that they are partly what sells the brand […]
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How to Create a Logo That’s Versatile and Effective

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How to Create a Logo That’s Versatile and Effective
When you create your logo, you will be coming up with a symbol or a stylish way of writing your company name that you will subsequently use to represent the entirety of your brand. This is no small matter then, as you are going to be using that image in every piece of marketing and […]
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How to Build Authority and Brand Awareness Through Networking

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How to Build Authority and Brand Awareness Through Networking
Wouldn’t it be nice if you could become an authority in your niche overnight and ‘leapfrog’ the competition? If you could skip the normal need to gradually climb the ranks and instead go straight to the top as a thought leader? Well, as it happens there is at least one way you can do this […]
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